![]() Sky’s Guide Service divides the content into logical sections, and the user sees where they start and end. SOA perfectly separates its content with textured elements.Ībove, each element is individually textured for a particular purpose. See how you can use textures without violating best practices? High contrast and legibility are evident and work in tandem with the texture. The goal is not to abandon other methods of information architecture, but to enhance their effectiveness. Using it effectively in conjunction with other methods is vital. ![]() And like lines, boxes and contrast, it can be used to separate content into logical divisions. The Tea Factory’s branding is the opposite: a clean logo against a textured background. Notice how Poco People’s grunge logo is accentuated against the clean background. You can grab attention in different ways, but two common ways can be easily demonstrated with branding: a textured logo against a clean background, and a clean logo against a textured background. It can be a great way to separate key branding elements. It guides the user’s eye directly to the intended element. When used minimally, texture separates the content from the rest of the website. This is perhaps the clearest way that the trend towards textures is catching on. It draws the eye to calls to action and main headings. Texture can highlight elements such as titles, headings, icons and buttons. Let’s start by going over some of the key benefits. It looks good.” Design should serve a purpose, and each decision about texture should be made by weighing the pros and cons. Design decisions shouldn’t be made simply on the basis of, “Oh, well. We love texture on the Web for a multitude of reasons. Several of the tileable texture packs found on Tileables are good examples. Imagine a Venn diagram, with textures on the left and patterns on the right, with a little overlap in the middle. Patterns are typically small, repeating, tileable elements, whereas textures tend to be much bigger images that don’t repeat.
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